Maserati + Giorgetti: When a Luxury Car and Interior Design Have a Lovechild

Maserati and Italian luxury furniture brand Giorgetti found each other and came to a groundbreaking realization: regular luxury is no longer enough—now, we need ultimate luxury. So, they gathered their finest artisans, sat them down in designer chairs, and said, "Think big!" The result? Something utterly bonkers—an electric Grecale luxury SUV that doubles as a rolling interior design exhibition. This masterpiece was unveiled at Milan Design Week.

The inspiration? Well, naturally—the sea and mythology! Maserati’s emblem is Neptune’s trident, so Giorgetti went all-in on maritime themes. Oceans, waves, sirens, winds—everything’s here, except Poseidon himself. And of course, because Maserati never does things halfway, they ensured that the interior is fully customizable—which means that if you have the cash, you can basically commission your own furniture-collaborated supercar.

And if you think this is just a fancy PR stunt… well, it probably is. But who cares? This thing is limited edition, it looks like something out of a fashion designer’s fever dream, and it makes everything else at Milan Design Week seem completely irrelevant.

So, if you’ve got too much money and want a car that’s not just a car, but a rolling work of art, you’d better get ready. Orders open soon. And if you hesitate too long, you’ll miss out.