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BMW iX3

BMW iX3: The First Production Model of the Neue Klasse

Author auto.pub | Published on: 09.09.2025

BMW is heralding a “new era” with the debut of the production-ready iX3, the first model built on its Neue Klasse platform. On paper it looks like a revolution: a new design language, sixth-generation eDrive, and no fewer than four onboard “super brains.” Add in claims of up to 805 kilometers of WLTP range and 400 kW charging capability, and it sounds like a landmark moment—until you recall how often such numbers arrive with asterisks.

The iX3 launches with dual motors delivering a combined 345 kW (469 hp) and 645 Nm of torque, good for a 0–100 km/h sprint in 4.9 seconds and a top speed of 210 km/h. The battery pack is the headline act: a usable 108.7 kWh and that eye-catching WLTP range figure of 805 kilometers. Fast charging is touted at up to 400 kW, enabling a 10–80 percent top-up in 21 minutes. Buzzwords abound—“Heart of Joy,” “Symbiotic Drive,” and the quartet of “super brains” promise silkier regen, smarter traction control, and a more natural dialogue between human and machine.

The hardware is wrapped in BMW’s latest design philosophy, pitched as “timeless and reduced,” yet still recognisably part of the X-family with its two-box stance (4782 × 1895 × 1635 mm, drag coefficient 0.24). The boot offers 520 to 1750 litres of space, supplemented by the obligatory token frunk (58 litres). Inside, the iX3 debuts the new Panoramic iDrive with a full-width windshield projection, a 3D head-up display and the OS X software suite, which tries to reconcile physical controls with touch interaction. BMW even makes a point of highlighting that indicators and wipers still use real stalks—an oddity to emphasise in 2025, but perhaps a subtle jab at touchscreen-obsessed rivals.

Production starts in autumn 2025 at BMW’s new Debrecen plant in Hungary. The first variant, the iX3 50 xDrive, leads the charge, with lower-spec models to follow. Europe will see the car in spring 2026, the US in summer, while China gets a locally built Shenyang edition. Pricing remains conspicuously absent from Munich’s press release. Bold slogans about “20 percent better efficiency” and “CO₂ Class A” flow easily; the financial reality, it seems, will come later.

The charging story is both impressive and fragile. An 800-volt system with 400 kW peak capacity is cutting-edge even by 2025 standards, but the infrastructure to deliver those numbers consistently remains scarce. BMW admits that on 400-volt chargers, the car relies on an internal switching matrix—translation: theory and practice may not always align. V2L, V2H and V2G capabilities are listed as “market-dependent,” which in real terms means contingent on utilities and regulators catching up.

Driver assistance is governed by one of those “super brains,” packaged as Symbiotic Drive. Unlike some rivals, the system won’t disengage at the first sign of manual correction, promising a more cooperative feel. A highway assistant allows brief hands-off stretches, and in the city the car recognises traffic lights. If it all works as promised, it could enhance what BMW still insists on calling Sheer Driving Pleasure. If not, that slogan is exactly what’s at stake.

The verdict? The iX3 is a crucial milestone for BMW: a fresh electric architecture, a new software backbone, and a new European production hub. But it also reads like a classic EV press release circa 2025—record WLTP numbers, charging speeds qualified by “up to,” and plenty of conditional features “subject to market availability.” The real proof won’t come until 2026, when customers finally get behind the wheel.